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Distribution Fuels Growth in US Natural Personal Care Market

Expansion beyond natural food stores, notes Organic Monitor.

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By: TOM BRANNA

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Natural and organic brands are expanding into new channels as shelf-space in natural food shops reaches saturation. That expansion is fueling healthy gains in North America. Organic Monitor research finds that natural personal care companies are focusing on distribution for growth openings. As will be shown in the marketing session in the Sustainable Cosmetics Summit, the North American market for natural personal care products has reached $5.4 billion in value. Most revenue increases are fro...

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